ThriveStack is a Growth Intelligence platform that unifies marketing, product, revenue, and retention data. It helps teams avoid siloed analytics, tool overload, and uncorrelated insights by giving one clear view of growth to track performance, detect leaks, and act quickly.

Can I migrate from Amplitude, Mixpanel, or another tool?

Yes. ThriveStack offers an easy setup process and plans to add API support to import historical data from existing platforms.

#1 Growth Intelligence for B2B SaaS

Growth is buried in your data. We dig it out.

Correlate Marketing, Product Usage, Sales and Revenue data to uncover what’s driving or blocking growth.

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No credit card required

Schedule a Demo

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15-minute overview

Problems + Solution

Growth is cross-functional.

But growth intelligence is fragmented.

Still using 8+ tools to understand growth?

Unify all growth insights—across Marketing, Product, Revenue & Customer Succcess.

Read the Full Market Analysis Report

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Use-cases

Use-cases for your Growth Command Center

Bring your teams together

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Customer retention graph showing average retention score of 86.62% over 12 weeks with tips.

Marketing Analytics

Who arrives & from where

Are our Acquisition campaigns effective?

Product Analytics

Are they Signing up?

What companies they belong to?

Where do new users drop-off?

How are they engaging?

Revenue Analytics

Are Trials converting?

How much are they paying?

Retention Analytics

Are we retaining customers?

Who is staying, Who is leaving?

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How does it work?

Making growth decisions shouldn't be this hard.

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Day 1 - Setup

Data Integration

Validate and integrate your data in minutes

Try Demo →

Instantaneous

Real-time Insights

See your entire customer journey instantly

Try Demo →

Day 2 - Configuration

Journey Alerts

Stay ahead with smart journey notifications

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Month 1+ - Migration

Tool Consolidation

Replace your tools one by one, risk-free

Try Demo →

Replace your tools one by one, risk-free

What can you replace

Consolidate Your Analytics Stack

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Marketing Analytics

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Google Analytics

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Mixpanel

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Amplitude

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Product Analytics

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Pendo

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Heap

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FullStory

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Revenue Analytics

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ChartMogul

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ProfitWell

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Baremetrics

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Retention Analytics

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Gainsight

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CustomerGauge

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Vitally

One Platform

Replace your entire analytics stack with a single, unified solution

Testimonials

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Our blog

Latest news & articles

Browse all articles

Introducing the PLG Growth Scorecard: Finally, unify metrics across all 7 parts of the Customer Journey and tie it with Revenue

Nov 25, 2025

ThriveStack Announces Real-Time PMF Scorecard to Help B2B SaaS Founders Continuously Validate Product-Market Fit

Nov 19, 2025

Updates to Full Journey CRM with Acquisition and Retention Journeys to Bring All Growth Teams Together

Dec 2, 2025

FAQ

Get started for free

1. What is ThriveStack?

ThriveStack is a Growth Intelligence platform that unifies marketing, product, revenue, and retention data. Many teams face siloed analytics, uncorrelated growth insights, and tool overload; ThriveStack solves this with one clear view of growth to track performance, detect leaks, and act quickly.

2. How is ThriveStack different from MixPanel, Amplitude, or June?

Most analytics platforms track in-app events and feature usage, but they rarely connect the bigger picture across marketing, onboarding, and monetization. ThriveStack bridges that gap by helping you see the complete customer journey from acquisition through retention. With ThriveStack, you can clearly understand why users convert from free to paid, pinpoint exactly what drives upgrades, and replicate those success patterns at scale. It also helps you identify churn risks before they turn into losses, so you can take timely action. Beyond retention, ThriveStack measures viral growth and referrals, giving you visibility into how organic expansion really happens. In short, it’s not just about tracking usage; it’s about uncovering the “why” behind user behavior so you can drive sustainable growth.

3. Who is Growth Analytics for?

Growth analytics is vital for SaaS companies seeking a complete view of their customer journey to drive sustainable growth, improve retention, and boost monetization. For growth marketers, it provides insights into marketing attribution, campaign performance, and content effectiveness. Product managers can leverage it to enhance user activation, engagement, and virality. Revenue teams benefit by optimizing free-to-paid conversions, while founders and CEOs gain a single source of truth to guide strategic growth decisions.

4. Do I need technical skills to use ThriveStack?

ThriveStack is designed for growth teams not just developers and data scientists. It makes scaling easier with:
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Low-code integrations that connect seamlessly with your favorite SaaS tools
‍Pre-built reports & dashboards that deliver instant insights
‍Automated intelligence so you don’t waste time digging through raw data

5. What can I track with ThriveStack?

ThriveStack captures the full customer journey from identifying which marketing campaigns drive signups, to spotting onboarding drop-offs, understanding why some users upgrade while others churn, tracking how engaged users turn into loyal customers, and measuring virality through referrals that fuel organic growth.

6. Does ThriveStack integrate with my existing tools?

ThriveStack integrates seamlessly with CRM, marketing, and product tools including HubSpot, Salesforce, and (soon) Segment for marketing and sales, while also connecting directly with your product’s front-end and back-end systems to track and optimize usage.

7. How does ThriveStack measure free-to-paid conversion?

By analyzing user behavior before they upgrade, you can see which content and marketing channels influenced their signup, how long it took for them to activate their account, where drop-offs occurred, and which actions signaled retention. This helps reveal what behaviors correlate with higher conversion rates and allows you to pinpoint bottlenecks so you can refine marketing campaigns, optimize pricing, improve onboarding, and streamline user flows for better growth.

8. Is there a free plan?

ThriveStack offers a 21-day free trial that gives you full access to its core features. During this period, you can track up to 2,000 Monthly Tracked Users (MTUs) and explore customer journey tracking without limitations. It’s a complete way to experience the platform before committing.

9. How does ThriveStack calculate pricing?

ThriveStack’s pricing is based on Monthly Tracked Users (MTUs), which represent unique individuals whether anonymous visitors or registered users who perform any activity on your platform within a calendar month. Each person is counted only once per month, regardless of how many sessions or actions they take. If an anonymous visitor later registers, they are still treated as the same MTU, not a new one. Pricing follows a volume-based tier model, where your monthly cost is calculated by multiplying your total MTUs by the rate assigned to your tier.

10. Do I need a credit card to sign up?

ThriveStack gives you a generous 2114-day free trial with no credit card required. Once the trial ends, you’ll need to add a credit card to continue using the platform.

11. Can I migrate from Amplitude, Mixpanel, or another analytics tool?

We offer a hassle-free setup so you can get started quickly, and we’re planning to add API support to easily import your historical data from existing platforms.

12. How do I get support?

We offer live chat, help docs, and onboarding support for all users. Enterprise plans include dedicated account managers and priority support.

13. How do I set up ThriveStack?

Getting started with ThriveStack is quick and hassle-free. Simply sign up for free (no credit card required), connect your data sources, and within minutes you’ll have instant insights into your entire customer journey.

Unified Growth Intelligence

Finally,
Turn Your Customer Data
into a Growth Engine

Unify Signals across Marketing, Sales, Product, Billing and Customer Success data to Drive up Conversions and improve NRR
without needing complex data systems or a large RevOps team.

Start Free Trial

Explore Without Signup

Trusted by High-Performing
SaaS Teams & Growth Partners

10X

Faster Insights

43%

Increased Conversions

32%

Churn Reduction

↓40%

Reduce CAC

THE PROBLEM

Growing is tough when you can't see
‍what actions drive revenue.

Marketing, Product, Revenue, and CS are firing their cylinders-but the engine isn't moving.

Analytics are disconnected from revenue

Teams can't grow when insights don't tie back to the revenue.

Siloes make it worse

Every team sees a different truth, their Individual efforts DONT lead to growth.

THE SOLUTION

Unify your Customer Data, Turn Signals into Revenue

ThriveStack unifies your Customer Data so you can finally see the connection between Customer Journey, Revenue Impact to drive Actions.

Start Free Trial

Book a Demo

Fragmented tech stack blocks showing marketing, product, sales, billing, and customer success silos.

Pinpoints what drives conversions so users move from Free to Paid faster.

Shows which channels actually drive revenue—not just traffic.

Flags accounts with declining usage or revenue risk early.

Surfaces accounts showing growing usage or upsell intent.

Delivers clean, connected board ready SaaS metrics instantly—no spreadsheets.

Get Started

AUDIENCE

Who is ThriveStack For?

Powering High-Velocity Teams Across SaaS

SaaS Founders

Understand our ICP, monitor metrics that contribute to Acquisition, Retention & Expansion revenue, drive actions w/o juggling multiple tools.

Growth Teams

MARKETING, PRODUCT, SALES, CS

Contribute to Growth with unified data. Stop fighting over whose data is correct and align efforts on a single source of truth.

RevOps Teams

Fine tune the correlations and segmented analytics. Orchestrate the revenue engine without needing a dedicated data team.

Experience How ThriveStack Works, No Sales Call Needed

Get Started

BUILT FOR

Built for fast growing B2B SaaS teams

$0 - $5M ARR

Early Stage

Focus on Acquisition (New ARR)

Convert faster with Product-Market Fit signals, validate Channel ROI, and keep CAC lean with a unified view of your early growth metrics.

$5M - $25M ARR

Growth Stage

Focus on NRR (Net Revenue Retention)

Add Net Retention Revenue (NRR) 2-3x+ faster by retention and expansion plays. Stop Churn before it happens, Find expansion signals.